Are people forgetting how to READ?

I read today at Wall Street Journal online that Coca-cola has decided to change its "Artic Home"campaign from featuring the white cans to red, because some customers were outraged by its similarities to the Diet Coke cans while others affirmed the soda tasted "different" in the white can.

I personally think this kind of "controversy" epitomizes how our society has become so dumb down by visual stimuli that people are forgetting to READ! Yes, the cans are similar. Just READ the label before pulling it out of the deli freezer or the groceries shelf.

Are people so set in their ways that they don't even bother to engage in what they're doing anymore? Just going through the motions is how we want to live our lives?

or

Are we so entitled that we can't accept change (when it means it will make us work a little harder) even if it is for a greater good?

Coke is contributing up to $3 million to conservation efforts, through its partnership with World Wildlife Fund to highlight global warming's threat to bears' Arctic habitat.

I bought the white cans. I think they are beautiful. The campaign is beautiful. When my 5 year old son asked me about the polar bears he saw on the cans during our Thanksgiving grocery shopping, I told him we're trying to help protect their homes; so one day, his children will be living in a world where polar bears aren't extinct.